Voluntary Worksite Benefits Funding Electronic Enrollment
The Opportunity: 3787 total benefit eligible employees; 1077 employees in management and 2710 employess in the hourly crew roll. The employer is located in eight states with 176 locations serving three meals a day. Prior year enrollments were on paper for all benefits and HR wanted a more effective and efficient way to administer open enrollment
The Opportunity
- 3787 total benefit eligible employees
- 1077 EE in management and 2710 EE in the hourly crew role
- Blue Collar fast food hourly employees and management
- Eight States, 176 locations serving three meals per day
- The Employer had enrolled each prior year on paper for all benefits and HR wanted a more effective and efficient way to administer open enrollment
- The Employer wanted a one on one benefit communication and education plan for each employee
- The Employer did not have voluntary worksite benefits in place
The Challenge
- Meeting with benefit eligible employees in a widely dispersed population that has 3 shifts of employees in the food industry
- The Employer had 7 different classes of eligible employees with 3 different medical plans, dental, vision, management group Short Term Disability and Voluntary Term Life
WBS Services Presented and Selected by the Employer
- Voluntary Benefits Consulting
- Voluntary Whole Life, Critical Illness and Accident plans were
added to the benefit offering
- Voluntary Whole Life, Critical Illness and Accident plans were
- Benefits Communication and Educational services
- Benefit Bi-fold Guides for core and voluntary benefits
- Post card mailer to each employee announcing the upcoming open enrollment
- Face to face enrollment process conducted by salaried WBS Benefits
- Educators at all 176 locations
- WBS call center to capture employees missed during face to face visits
- WBS online scheduling tool for employees to sign up for appointments
The Results
- WBS educated 3057 or 80.7% of the 3787 benefit eligible
- The employer greatly reduced its HR workload for open enrollment and all elections were electronically captured and sent to each benefit carrier.
- The workforce experienced one on one benefit education and communication which was very well received
- Commissions from the voluntary products offset all WBS fees to the employer for open enrollment administration
- 56% – Overall product employee participation
- Participation by Product: 1 Whole Life , 2 Accident, 3 Critical Illness
- $892,796 – Total Voluntary Benefits Premium
- The Broker made an additional $249,000 in commission after WBS recovered it’s expenses and split the profit 50/50 with the Broker